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MediCaring: development and test marketing of a supportive care benefit for older people
Author(s)Joanne Lynn, Mary An S O'Connor, Jennie D Dulac
Journal titleJournal of the American Geriatrics Society, vol 47, no 9, September 1999
Pagespp 1058-1064
KeywordsMedical care ; Domiciliary services ; Social security benefits ; Health insurance ; Usage [services] ; Social surveys ; United States of America.
AnnotationSince 1965, Medicare, the US national health insurance plan for older and disabled people, has paid for medical and surgical care that aims to restore health and function. However, Medicare has provided less adequately for supportive services. This paper describes the development and test marketing of an alternative healthcare benefit called MediCaring, which emphasises more home-based and supportive health care and discourages use of hospitalisation and aggressive treatment. Focus groups with older people and family members were held in community settings in various areas in the US. Results showed that focus group participants aged between 65 and 74 generally wanted access to all possible medical treatment and saw MediCaring as a need of persons older than themselves. Those older than age 80 were mostly in favour of it. In multivariate regression, those preferring MediCaring were wealthier, more often white, more often living in senior housing, and using homecare services. (AKM).
Accession NumberCPA-991210005 A
ClassmarkLK: N: JH: WPG: QLD: 3F: 7T

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