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A physical activity intervention in a Bingo club
 — significance of the setting
Author(s)Josie M M Evans, Jenni Connelly, Ruth Jepson
Journal titleHealth Education Journal, vol 77, no 3, April 2018
PublisherSage, April 2018
Pagespp 377-384
Sourcehttp://www.journals.sagepub.com/home/hej
KeywordsOlder women ; Poor elderly ; Keeping fit ; Preventative medicine ; Bingo ; Scotland.
AnnotationA Bingo club was selected for the design and delivery of a health intervention (Well!Bingo), to engage with older women living in areas of socio-economic disadvantage. In the light of their experience, the authors discuss the significance of the setting to a typology of health promotion settings in relation to the Well!Bingo physical activity intervention piloted in a Bingo club in Scotland. Eighteen women (55-92 years), half of whom lived in areas of socio-economic deprivation, were recruited face-to-face at a Bingo club over 2 weeks. The 12-week intervention consisted of three different structured exercise sessions per week, followed by refreshments, with trained instructors delivering a schedule of simple pre-defined health messages. Participants completed a baseline questionnaire, and in-depth qualitative interviews were carried out with participants and instructors post-intervention. The framework method was used to retrieve and analyse the data coded as relating to the setting. Practical and social familiarity with the setting (a sense of belonging and being with people like themselves) encouraged them to take part, and implicit features of the setting may have enhanced recruitment and effectiveness. In settings-based health promotion, a Bingo club could be seen as a 'passive' setting, simply facilitating access to a target population. It cannot be an 'active setting', because health promotion will never be a core activity and features cannot be drawn upon to influence change. However, calling it a passive setting overlooks the importance of characteristics that may enhance recruitment and effectiveness. This highlights the need to extend current concepts of 'passive' health promotion settings. (RH).
Accession NumberCPA-180420203 A
ClassmarkBD: F:W6: CE: LK2: HQB: 9A

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