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Attitudes to age in Britain 2004-2008
 — a report of research carried out by the Centre for the Study of Group Processes, Department of Psychology, University of Kent on behalf of the Department for Work and Pensions
Author(s)Dominic Abrams, Tiina Eilola, Hannah Swift
Corporate AuthorDepartment for Work and Pensions - DWP; Centre for the Study of Group Processes - CSGP, University of Kent
PublisherDepartment for Work and Pensions - DWP, London, October 2009
Pages164 pp (Department for Work and Pensions Research report 599)
SourceWebsite: http://research.dwp.gov.uk/asd/asd5/rrs-index.asp Paul Noakes, Commercial Support and Knowledge Management Team, 3rd Floor, Caxton House, Tothill Street, London SW1H 9NA.
KeywordsOlder people ; Attitudes to the old of general public ; Social surveys ; United Kingdom.
AnnotationIn the context of Britain's ageing population an important challenge is how to respond to people's assumptions and expectations about age and ageing. Attitudes to age can affect people of all ages, and involve people's views both of themselves and of others. These attitudes have important implications for individual well-being, for age equality and for social cohesion. Understanding attitudes to age is essential if we are to develop appropriate strategies for an ageing population. The evidence for this research comes from five national surveys (with a total of over 6,000 respondents) sponsored by Age Concern England (ACE) in 2004, 2006 and 2008, and by the Women and Equality Unit in 2005. These involved using in-home (Computer Assisted Personal Interviewing, CAPI) interviews with representative samples of between 1,000 and 2,000 people aged 15 years and over (except 2008, which sampled 500 people). This report presents the evidence and findings on the issues examined: age self-categorisation; perceived age prejudice; experiences of discrimination; age stereotypes; ageing as a perceived threat; the expression of age prejudice; intergenerational closeness; and regional differences in describing age. The authors highlight the implications of their findings for successful implementation of policy strategies in respect of individuals, families, business, public services and communities. (RH).
Accession NumberCPA-091110514 E
ClassmarkB: TOB: 3F: 8

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