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Centre for Policy on Ageing | |
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| The effects of priming on children's attitudes toward older individuals | | Author(s) | Sony Hoe, Denise Davidson |
| Journal title | International Journal of Aging and Human Development, vol 55, no 4, 2002 |
| Pages | pp 341-366 |
| Keywords | Learning capacity ; Schoolchildren ; Attitudes to the old of general public ; United States of America. |
| Annotation | The attitudes of 150 younger (age 7) and 150 older (age 10) children towards older individuals are examined following one of five types of prime: positive, negative, "elderly", grandparent, or neutral. Overall, children's attitudes on three tests - Apperception, Semantic Differential, and Attribute Salience - were affected by the type of prime children were given. Positive and grandparent primes resulted in more positive views towards older people, than were negative, elderly or neutral (control group) primes. The present research provides evidence that priming the most accessible cognitions about an individual can affect even young children's perceptions of the individual. These results are discussed in terms of category-based and data-driven processing, and may explain the disparate findings obtained in previous studies that have shown children's attitudes towards older people are sometimes negative, whereas other studies have shown that children's attitudes are more positive than neutral. (RH). |
| Accession Number | CPA-030516217 A |
| Classmark | DE: SBM: TOB: 7T |
Data © Centre for Policy on Ageing |
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| ...from the Ageinfo database published by Centre for Policy on Ageing. |
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